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INDUSTRY ASKS AOL FOR INCREASED SECURITY MEASURES TO PREVENT INTERNET EPHEDRA SALES TO MINORS



WASHINGTON (December 18, 2002) -Today, the Ephedra industry called upon America Online (AOL) to prevent minors from purchasing Ephedra dietary supplement products on the Internet.

In a letter to AOL Chairman and CEO Jonathan Miller released today, the Ephedra Education Council (EEC), an industry group, stated, "while scientific research confirms the safety and benefits of Ephedra for adult weight loss, the potential that minors might misuse Ephedra supplements is of concern to our industry. The EEC and its members have consistently taken the position that these products should not be sold or marketed to minors."

The Ephedra industry became aware of AOL's effort to curb teenagers from purchasing products over the Internet that are not appropriate for them. AOL recently launched new security measures that would block teen access to inappropriate products through its partner network. Parents will also be notified through Guardian, a new parental-control service, about any purchases made from its partners of these products.

The letter continues, "the EEC would like to ask AOL to implement similar security measures to block minors from purchasing Ephedra dietary supplement products."

The letter further states, "the EEC and its members have also continually urged governmental regulators to remove products (i.e. "herbal ecstasy" and "magic mushroom") that are illegally marketed as alternatives to illicit street drugs."

Finally, the letter concludes, "we would be glad to provide AOL and its executives with experts who can discuss a number of issues, including the potential for misuse of Ephedra dietary supplement products by minors, and the marketing tactics for illegal products masquerading as legal dietary supplement products."

Editor's Note: For copies of the letter, contact Richard Price at 202-789-1447 or at [email protected].

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About the Ephedra Education Council
The Ephedra Education Council (EEC) is supported primarily by members of the Ephedra Committee of the American Herbal Products Association, a recognized leader in promoting the safe and responsible marketing of dietary supplements. The Council provides factual information to the media and public about dietary supplements containing Ephedra. For more information, logon to www.EphedraFacts.com.

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